Highly targeted food PR


Sept 2014 - Westons, the premium English cider company appoints Exact PR

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"As former journalists, they understand what makes a good story..."
Drinks International

"...intelligent, efficient and a real pleasure to work with. I can't recommend them highly enough."

"fast and efficient service and fun to work with..."
The Grocer

"Exact PR is a pleasure to work with whatever the subject matter."
The Drinks Business

"Exact PR is well organised, friendly and efficient..."
PubChef magazine

"I'm always sure of getting relevant, well-targeted information from Exact PR..."
Imbibe magazine

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Food PR specialists

At Exact PR, we know our food industry – from a food PR and journalist perspective. This means we work from a running start, knowing exactly what the journalists want and exactly what to do to give it to them, giving our food PR clients an immediate head start.

Whether a new peach variety, an established premium brand of crisps or a pork pie producer, we thrive on the variety provided by food PR. Exact PR carries out food PR services for product brands, PR for retailers such as supermarkets or convenience stores, PR for wholesalers, PR for on-trade venues such as pubs, bars and restaurants, as well as food PR for industry bodies.

Effective food PR campaigns

We run precisely targeted food PR campaigns, targeting core media with key messages to ensure the most effective food PR campaign for clients’ needs. Whether maintaining or increasing distribution, protecting price positioning and margin, communicating a new strategy, promotion or launch to market, Exact PR ensures all food PR activity works as hard as it can, supporting business objectives and the bottom line.

Food PR agency services

Typical food PR services include:

  • Idea generation
  • Press releases
  • Feature submissions
  • Piggy-backing topical issues
  • Creating industry debate
  • Copywriting
  • Event support
  • Press trips
  • Sampling events
  • Photography
  • Crisis management

For more information on the food PR services we offer, why not pick up the phone and give us a call on 0844 847 9447. Or alternatively, email us at info@exactpr.co.uk.

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